Top Email Marketing Blogs

This article contains information on 3 of the top email marketing blogs. In no particular order, these blogs provide valuable commentary for critical challenges facing email marketers. Some content is suited for intermediate level marketers, while other posts will appeal to advanced email marketing practitioners.

1. http://email-marketing-strategies.com by Forest Bronzan

Overview: The Email Marketing Strategies blog provides analysis of email campaigns & strategies implemented by name-brand companies; mostly retail brands. The blog also provides tips and insight for a broad range of email marketing strategy.

About the Author (from the blog): Forest Bronzan is an internet marketing strategist and entrepreneur located in Redlands CA. Forest has extensive experience leading marketing and business development for international startups, along with developing strategic frameworks and deployment strategies for a wide range of email marketing programs.

2. www.banane.com/workblog by Anna Billstrom

Overview: The Adventures in Email Marketing blog covers a broad range of topics on email marketing, with additional discussion of SEM and SMM strategy.

About the Author (from the blog): I started this blog to talk about the issues and concerns surrounding ethical and effective email marketing. I’ve been focusing on email marketing since 1999. I have a background in OLAP datamart design, software development, integrated systems development, customer datamart modeling, and application integration. While I have done Web 2.0 and internet marketing consulting for startups, usually my contracts are with corporations that have large datasets.

3. http://blog.wordtothewise.com by Laura Atkins

Overview: The Word to the Wise blog has in depth discussion on a plethora of email marketing practices. Archived post topics range from authentication and deliverability to list management, feedback loops, and segmentation.

About the Author (from the blog): Laura Atkins is a founding partner of the anti-spam consultancy and software firm Word to the Wise. I have over seven years of experience in tracing Internet abuse and am a recognized leader in the anti-spam arena. At Word to the Wise, I advise clients on how to manage mailing risks, to respond to spam complaints, interact with ISPs, and navigate the ever changing and challenging world of email delivery. I also act as a neutral arbitrator during discussions with ISPs and blocklists.

An internet marketing blog, commonly referred to as a ‘business blog’ is one of the best ways to earn extra money online. In fact with the right dedication and perseverance you can easily earn a full-time income from a home business blog. By choosing a subject on which you either have great knowledge or at least enthusiasm to learn more about you can literally get paid to blog.

Business blogging is really nothing more then writing and posting content about subject matter in which people have an interest. It is important that the subject and related products you may market are something people are willing to pay for.

Being well informed on a particular subject is helpful when creating content for your blog. This makes your post more useful or informative for the blog reader thereby motivating them to return to your site.

What we’re going to discuss here however is the manner in which you present this information to your readers.

By following these 5 simple rules you’ll make your posts more attractive to the reader while also making your writing efforts a little easier.

Be Familiar with Your Subject

Obviously you need to have knowledge of what it is you are writing about. Your readers want to learn more about the subject on which you’re writing so it’s up to you to deliver this information to them.

Your knowledge can either be from your past experience or from recent research but you do want your content to contain useful information.



Keep Posts Brief



Keep your post relatively short. Be sure you convey any information you have as concisely as possible.

Short posts are easier and quicker to read and something your readers will better appreciate. Learn to say more with less words  



Be Professional

If you are writing a business blog you will want both your content and the blog layout to reflect a certain professionalism. Discard the use of any needless graphics and be conscious of making your point in a professional manner when composing blog entries.

Make Your Point

If you’ve got a point to make then make it. Your readers want to hear your opinion that’s why they read your blog! Don’t be bashful.

Use Lists

By ‘formatting’ your entries in a listed fashion when applicable you make the content easier to follow and reference for the reader.

Using numbers, letters, bullet points or even sub-titles does a great job of breaking up your posts while also making it easier on the eyes.

As we’ve mentioned you can easily turn your internet marketing blog into a full-time income with a little effort and perseverance. If you enjoy what you’re blogging about you’ll find your home business blog one of the most enjoyable ways to earn extra money. Business blogging is actually a combination of you writing about something you enjoy while occasionally offering a related product or service to the blog reader. By presenting content that readers are interested in and in such a way that is more attractive to them you can easily build a sizable list of subscribers. When you periodically offer them related products for sale you then literally get paid to blog. Now they are getting information they seek and you are earning an income as a result. Everybody is happy!

One very cost-effective way to get started in business online is to use the concept of affiliate marketing. Although this can be a very competitive area, by applying some basic principles you can set yourself apart from your competitors.

To be successful with affiliate internet marketing today you need to differentiate yourself from the competition. A great method to get things moving is to develop an affiliate marketing blog to promote your business and products. Lets look at some good ways to build things in the correct fashion.

1. Get a well designed and thought out header made, and pick a cheery and pleasant theme. You are now creating something unique to you, and as a result you are beginning to set yourself above your average competitors.

If you do decide to use WordPress, you will discover that there are some great themes available to you. This allows you to develop your own style to compliment the type of business and products that you offer.

2. Work hard at making your affiliate marketing blog exciting and fun to be around. You can do this for virtually any product you sell.

Some ways to do that today include adding video to your blog posts, selling banner advertising on your side bar, and creating polls where your visitors can vote and interact with you.

3. Be consistent in the content that you add to your blog. Far too many people start a nice blog, but then fail to keep adding fresh content on a regular basis, leading to their blog becoming dormant.

The important thing is to develop a routine that suits your lifestyle, and keep to it as best you can over a prolonged period of time. Maybe you will simply add different articles as the week goes by. If you have a hard time writing blog content you can hire a writer to do it for you for around five dollars a blog article.

4. Learn how to promote your affiliate marketing blog in various ways. This can be a tremendous source of traffic for you if you let people know you have a blog out there.

An easy way to do that is to bookmark your blog post to some of the top social directories. This can lead some quality traffic back to your blog, as well as serve as search engine bait for search engine traffic too.

5. You can develop a substantial list of subscribers and readers by promoting your RSS feed to your visitors. This can lead to excellent repeat traffic for your blog in the future.

These are five things your affiliate marketing blog must have if you expect to succeed with it. Blogging is an excellent way to increase your affiliate sales if you do it correctly.