How to be an Online Marketing Genius

Posted by hanun | Uncategorized | Saturday 29 August 2009 1:51 pm

“Genius. It is just attention to something specific. That’s all it is … so anyone who gives attention to any subject for a period of time will evolve in the direction of that understanding.” — Abraham-Hicks

Most of us wish we were geniuses but almost none of us feel that we are. Society tells us that the Einsteins of the world come along maybe once in a generation.

But you are a genius – we all are. At what? At being you. And that may be enough to help you create online success. Why?

Ever look around on the web and find that most online businesses are, well . . . boring? Loud? Obnoxious? And definitely unappealing? Ten-page ads are NOT appealing. Empty promises of making thousands of dollars in a few weeks – appealing, but not very realistic. This mass of unappealing web content is the result of people trying to be the model of success – but these people have forgotten to be themselves.

At the other end of the spectrum, look at what’s really a success online: social networking. MySpace, YouTube, Facebook. What’s that all about? These sites are about people being themselves. They show themselves as they really are–grungy, attractive, silly, sad, and smart by turns. Other people are really attracted by that authenticity.

Some MySpace users have over 1.5 million friends. Count ‘em. Yup, we said millions. What are they doing? Nothing but putting a spotlight on who they are. They are geniuses at being themselves, and that attracts.

You are also a genius at being you. So if you want to attract people online to your business, be the genius that you are. Don’t hide your personality under a bush or cloak it in a lot of “expert” bull-pucky. Express yourself!

Whether you write articles, author a blog, put up a page on MySpace or post a YouTube video, the germ of success for you lies in your own genius.

The age of the guru is over. The age of “people like me” is here, now. People want to interact with people like them, people like you.

Whoever you are and whatever you’re situation, write about it so people can connect with you. Connecting is as simple as letting people know not just who you are, but how you are. Describe your situation and BE HONEST. Are you a mom stuck at home dealing with dirty diapers and toilet training but longing for some time and money for yourself? Then say so. If you haven’t washed your hair in three days because you don’t have time to, but you really want enough time and money to hire a babysitter, dress up for a few evenings of adult conversation and wine … then blurt it out!

If people can have 1.5 million “friends” online talking about their most recent fight with their boyfriend or a bad day at work, just think of what you can do with your home-based business by just being you? Blog, submit articles, write reviews, set up a business website, get a MySpace page … whatever. Just don’t lose your personality along the way.

As Coco Chanel, the grande dame of fashion, once said:

“How many cares one loses when one decides not to be something but to be someone.”

Best Blogging Sites For Use On Your Server

Posted by hanun | Uncategorized | Friday 28 August 2009 6:16 am

e interested in getting your message out to the masses on the Internet, using a blog is one of the better ways for you to do so. Because of the ease with which you can post your message and because of many of the things that are built into the back end of the blog, you typically have a wider audience in a much shorter time than with using a conventional website. Of course, it always helps if you are using the best blogging sites for this purpose as this will help you to overcome many of the pitfalls that are generally experienced by using a substandard service. If you have your own domain name and are interested in using software in order to build your blog, Wordpress is by far the most popular of the services that are available. It is free to use and there are many different enhancements that can easily be added with a simple upload and the click of a button. That is one of the reasons why it is considered to be one of the best blogging sites that is currently available. Of course, there is other software that can also be used but for the most part, Wordpress will help you to be successful with your blogging efforts. It is also possible for you to use some of the best blogging sites that are outside of your server as a way of attracting attention to your website. For example, Blogger is a very popular service that is run by Google and you can either have your content directly on the Blogger service or you can point it to your name servers and use their software on your own website. This is a great way for you to kickstart your traffic because of it being directly related to Google. Of course, some caution should also be used because if Google should happen to drop the blogger service, your blog would be dropped along with it. Choosing from the best blogging sites is not something that you should take lightly. Your blog is quickly going to become the lifeblood of your business and you should make sure that you choose wisely from the start so that you do not regret your choice later down the road. By going with something that is popular, such as Wordpress or Blogger, you will easily be able to stick with it for the long term.

Effective Ways To Get Your Blog Indexed

Posted by hanun | Uncategorized | Thursday 27 August 2009 12:55 pm

Getting your blog indexed in the search engines can seem impossible sometimes. It can often be so random! One blog gets indexed in a matter of minutes, while another one takes weeks. While the search engines don’t reveal their exact formula for indexing, there are some methods that have been proven to work for many bloggers out there.

Of course, many people decide that the first thing they should do to get their blog indexed is to submit it to the search engines by hand. There is actually a lot of disagreement on this point! Some people think the search engines look upon this favorably, and other people think that hand submission can hurt you.

The bottom line here is that it really doesn’t seem to hurt your rankings, but it’s best to keep in mind that the search engines “know it’s you” who is submitting the site. What they want are votes of confidence from other established sites out there. That’s why it’s better to concentrate on those.

If you already have a network of sites then you have a huge advantage. All it takes is a relevant contextual link on one of those sites and you’ll often get indexed very quickly. This is especially true If you have access to a site that gets indexed often.

Not everyone has established sites, however! The good thing is that there are sites out there that allow you to put your content on their site. Article directories are one example. If you write an article for a site like EzineArticles.com with a link back to your site in the author’s resource box, the chances are good that you will get indexed fairly quickly. You can also add your content and links to sites like HubPages.com, Squidoo.com, and others.

Another thing you can do is make sure you submit your RSS feed to directories. There are RSS directories out there that alert people (and spiders) that your content has been updated. This can increase your chances of getting indexed. Some examples of sites you can submit to include Feedagg.com and Feedage.com.

Yet another piece of the puzzle is writing great content and updating often. There is no exact formula for this, but we do know that Google likes content! If you can write a few posts right off the bat to show that you’re going to be a great, relevant site, there is a larger chance that your site will get indexed.

If you still haven’t made it into the search engines it is going to take a bit more effort. Usually a combination of a few of these will work well. Also, a little bit of patience goes a long way. It’s not unusual to wait a week or more for the magic to happen! Still, by following the suggestions above you’ll find that you get indexed fairly quickly and often.

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